Money? Self belief? Misguided self-belief? Unwillingness to pass the business to another agency that may do better? Any more?
So why do I care? Well I have spoken to two companies over the last few weeks and both have been disappointed by their first foray into PR. This unfortunately makes it harder for other PR agencies to convince them that PR can benefit a company.
We're sponsoring the Remote Worker Awards. Check out our press release: Midlands PR agency Vitis PR announced today that it is sponsoring the PR prize for The Remote Worker Awards. Award winning Vitis PR consultancy specializes in providing senior level PR services to its clients. While offering technology public relations, the team has also worked across many other vertical sectors including retail, logistics, healthcare, publishing, financial services, education, recruitment and marketing.
We asked Nadine, who works as our account administration, to let you know what it's like working for us.
We offer online PR services at Vitis Public Relations and this article shares some basic tips for any companies looking to use online PR to generate more traffic to their sites.
Firstly, online PR is different from traditional PR which often targets print publications and broadcast media to reach buyers and also influencers, such as analysts. Online PR helps to reach the masses, both locally and globally, via the internet and is quite sophisticated with many options to generate awareness for SMEs of all sizes – and often at no cost. These include: company mentions on online news sources, twitter company presence, targeting mainstream media with online presence, blogs, forums, podcasts, virtual worlds and social networks. This list is not exhaustive but gives a few ideas of what can be done.
We've been really busy over the last week with new clients starting and dealing with existing clients, so we thought we'd share some more of Peter Bartram's common sense on how to make your case in the media:
Question: what have the following got in common – lawyer Shami Chakrabarti, doctor Vivienne Nathanson, architect (Lord) Richard Rogers? Of course, they’re all eminent professionals in one discipline or another. But
there’s more than that – they are all supremely expert at putting the views of the organisations they represent in the media.
