The impact of PR on the bottom line
6 reasons why your press release is garbage
How journalists use newswires
Free Press Release Sites – 2013 test results
Back in 2011 we tested 60 free press release sites to see if it is worth posting your news to a free press release site to get your message out to influencers, or whether it's worth using the service to build links as part of your SEO efforts.
We thought it would be interesting to revisit these sites 18 months on to see if the results were the same.
Which newswires do journalists actually read? 80 journalists surveyed.
B2B news round up Q2 2012 – what we’ve been up to
Paid press release sites – are they worth the money?
We think so….
Following our research into the most effective free release services, we decided to share the paid-for distribution sites that we use. There are lots more of course, but sometimes we will only use them a few times and then we don’t bother again as they aren’t quite right for us.
These are the ones we would recommend based on our experience, paying particular attention to the size and quality of the media database they boast and how much it will cost to get your release(s) out to relevant media targets.
60 free press release sites tested – a detailed review
23 January, 2013 update: before going any further, you may want to review our 2013 version of this press release site test!
Ever wondered about free press release services? Is it worth posting your news to a free press release site to get your message out to influencers, or perhaps you're hoping to use the service to build links as part of your SEO efforts? In this, the first of our regular reviews of free press release services, we looked at 60 different sites to find out which are the best and worst. We issued a series of press releases using the sites and evaluated the results in terms of both PR and SEO benefit. Read on to find out which sites deserve your attention.
Update: if you're interested in our thoughts on paid-for news wire sites, check out our mini-review of paid-for press release distribution services, alternatively read our survey about how and why journalists use press release distribution services.
Free press release sites a detailed review
To mention:
- Most releases seem to take a few days to go live on the sites, though sometimes a release would go live straight away - there seemed to be no discernible pattern as to why that was.
- At least one of the sites caused our xxx to raise a warning about malware - xxx said the site contained content from a known malware source so we didn't progress with it.
- We used our first release as a test to get a feel for the sites, having formed an opinion (and to avoid wasting time on sites that didn't meet our goasl), we carried out subsequent tests on the top twenty or so sites.
Ever wondered about free press release services? Is it worth posting your news to a free press release site to get your message out to influencers, or perhaps you're hoping to use the service to build links as part of your SEO efforts? In this, the first of our regular reviews of free press release services, we looked at 83 different sites to find out which are the best and worst. We issued a series of press releases using the sites and evaluated the results in terms of both PR and SEO benefit. Read on to find out which sites deserve your attention.