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Category Archives: AI

ChatGPT for writing marketing content: use it or bin it?

ChatGPT for writing marketing content: use it or bin it?
The lightning speed at which ChatGPT generates content and provides insight into consumer behaviour may seem like the content generating panacea that all marketing/comms writers or teams have been waiting for. ChatGPT is a powerful AI natural language processing tool that is programmed to comprehend and generate human-like text. There is no denying that this…
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CES 2024 was mostly all about AI

CES 2024 was mostly all about AI
This year's CES was a total AI fest – companies were going all-in on injecting artificial intelligence into every conceivable product. It's like they collectively decided, "You know what would make this better? AI!" Let's kick things off with Samsung's "Ballie" which originally debuted at CES 2020. This personalised companion understands and supports you, your…
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Transforming digital creativity with ChatGPT and Photoshop AI

Transforming digital creativity with ChatGPT and Photoshop AI
In the ever-changing world of digital creativity, innovation is reshaping how we approach design and image editing. ChatGPT, an advanced AI language model from OpenAI, and Photoshop AI's Generative Fill are changing the game and redefining creative expression. In this blog post, we decided to explore how these innovations are revolutionising the world of digital…
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